I turn complex workflows into clear product systems. I define how the people, information, decisions, and edge cases fit together, then direct AI-assisted implementation through to working software.
View Selected WorkI design the system behind the interface, not only the screens someone sees.
Start with what people actually do, including the workarounds.
People, information, decisions, business rules, and failure points.
Decide what needs AI, ordinary automation, or a clearer product flow.
Structure the states, permissions, logic, edge cases, and experience.
Use detailed product direction and AI-assisted development to make it work.
Test the working system against the workflow and fix what does not hold up.
Product X Design's internal sales workflow, from finding prospects to auditing sites, calling, and booking.
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Five legal AI workspaces built around evidence and human approval.
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A browser-based POS spanning the counter, kitchen, owner, and customer.
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An on-device AI prototype for reporting road hazards to city teams.
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A live staff calendar and client booking flow for one Ontario salon.
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A shoppable 360° hotel experience connecting rooms, art, and objects.
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